21st Century Print.
Three Key points.


Printed Products
We supply any print for any purpose to organisations and to people in the Midlands and all over the UK. We can provide instant pricing for most jobs where print ready artwork will be supplied. There is nothing printed that we cannot supply.


Print Management
We offer print management services to small and medium sized businesses as well as larger organisations. We will help you reduce your expenditure on print and make it as effective as possible.


Multi-Channel Marketing
We can help you effectively integrate print into your digital marketing campaigns. We are not afraid to tell our clients to print less if we can see that is the best course for them.


Please find a link here to a very heartfelt testimonial from one of our clients that very generously expresses her view of the service provided by one of our principals.

When I moved to the Midlands last year I was looking for a printer to do some training manuals for me...

and I found 21st Century Print Ltd. Since then I have used them numerous times for a variety of work. I give them full marks for great quality of work, speed of service and pricing. No need to look elsewhere, I can really trust them to do a great job."
John Taylor
Tricordant Ltd

I just wanted to say that the materials arrived and were great... just what I needed.

Thanks for helping me and at relatively short notice. I will happily recommend your company to others and hopefully, when I secure a similar piece of work, return to you for support."
Clarion Consulting

Thank you again for everything that you have done for us, we are really really pleased, you’ve done an exceptional job and I will certainly recommend you."

Tracey Higgins

Tony produces superb printing to a time he promises and at a price offering excellent value.

I asked Tony to produce two different cards for a new venture, to a tight timescale for important client and supplier meetings. The job was delivered in time, despite the tight deadlines and to an excellent standard.

Thanks Tony - your work is excellent and your service is designed to please."
Andy Murdy
Explorator Consulting

Your service has been second to none. I will pass your details on to my friends."

Margaret McFerran

Just wanted to say how grateful we are at the service books you've done for us...

they are beautiful and most thankful for the two laminated keepsakes ones they where so very much appreciated and we couldn't be prouder at what you've done for us as a family at this difficult time."
Sally Jayne

Golding Young have been loyal partners for over a decade due to the excellent service provided and of course being competitive in a tightly priced market."

Golding Young Limited

On behalf of Potteries Mechanical Services Limited we are happy to promote 21st Century Print Ltd who have provided us with excellent service including quality, design and printing. We have no hesitation in recommending 21st Century Print Ltd for all of your printing requirements."
Susan Powell
Potteries Mechanical Services Ltd

Our Company have used 21st Century Print for some time now, our general day to day printing requirements have been handled with care and attention.

Just recently I was tasked with some bespoke requirements, Tony and his design team set to it and within no time I was reviewing designs and receiving samples to review. The outcome was fantastic, we couldn’t be happier."
Amy T

21st Century Print have supplied our printed materials for the last five years.

They have always provided efficient, friendly service – but more than that, on several occasions have gone out of their way to ensure we receive the items we need at very short notice. Tony and Carol go above and beyond for their customers."
Sue Soley
Academy for Chief Executives

We act for a large portfolio of clients in dealing with their company secretarial and corporate legal compliance requirements which requires us to send circulars to shareholders, notices, accounts etc on their behalf.

We have used the services of 21st Century Print Limited for several years to deal with the printing and despatch of documents and throughout that time we have found them to be consistently efficient, reliable, and accurate even when completing tasks given at very short notice. In short, an outstanding level of service.

It gives me great pleasure to recommend them.

Tim Hughes, Senior Manager
Equiniti David Venus Limited

21st Century Print have been fantastic once again.

Never fail to deliver a fantastic printed product, great quality, superb service and at a great price. I wouldn’t hesitate to recommend them (again) to anyone. I’ve been buying print for over 20 years and it’s always refreshing to work with great people like Carol and Tony."
David Bamber, Creative Director
Cake Agency

Highly recommended! Printed perfectly and delivered quickly."

Clare Williams

Thanks Carol, that is fantastic service!"

Gary Dunne
Classic Car Auctions

21st Century Print are a very experienced printing company who are extremely helpful,

every order we have placed has been of excellent quality and has been delivered on time. We wouldn’t hesitate to recommend them.

Hayley Young
Salamander Fire & Security Ltd

I just wanted to say that I received the Order of Service parcel first thing Friday morning.

What a fabulous job, and everything was done so quickly, but to perfection!

Thank you so much. Very much appreciated.


Tony & Carol

The booklets have arrived and they are stunning. Thank you so much once again for such excellent service, excellent product & excellent advice (you were right about the floral background Tony!).

Can't thank you enough! Sorry you are no longer in Coventry, would have loved to thank you both personally.


Tony & Carol

Just a line to thank you for the prompt printing and delivery of the magazine. That turnaround was impressive with delivery yesterday!

Holbrooks Evangelical Church

21st Century print were really great to work with.

They remembered our last order from a year ago and gave us great customer service. The printed materials were of great quality and they also met our delivery needs in Birmingham and London all for a brilliant price! Thank you Carol and all of the team for an easy and quick service. We will definitely be return customers!"

Daisy-May Super, Project Co-ordinator Talking Together




What Makes An Effective Catalogue?

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Catalogues are still a major sales tool for many sectors even in this digital age. Just ask Argos why they go to the bother of printing millions of their very thick expensive catalogues, or any auction house, wholesaler, supermarket chain and many more. Having said that, every business wants to ensure that they get full value for their design and print spend through producing an effective catalogue that sells. This is why they engage professionals with the specific skills and know-how to convert images and words on the catalogue pages into an irresistible “buy me” message in the mind of the consumer.

What Aspects Do The Experts Focus On To Produce A Successful Catalogue?

There are many great tips and we will cover some in this article. However, the Big Three Rules that must be adhered to for success are:

  • Rule #1 – it must look professional or it will get tossed in the bin immediately
  • Rule #2 – it must speak to your target audience or it will not be read by them
  • Rule #3 – it must be attractive and visually appealing

Professional appearance is vital because your catalogue is a mirror image of the professionalism of your company. If you try to produce something in Microsoft Paint, for example, it will look like the output from a kindergarten class and nobody will buy a lawnmower that does not at least look good on paper. Images must be professional and clear, and show the aspects of a product that potential buyers / industry sectors want to see.

Addresses your target audience in words and sentiments that they are familiar with and that are suitable for that segment. A brochure for yacht and boating equipment from a ships’ chandler will talk in word pictures that appeal to the outdoors types while a mother and baby catalogue will use a totally different lexicon and word picture gallery. Engaging a good copywriter can make all the difference but it is vital to put yourself in the mind of your intended customer.

Visual appeal is critical because it is the first subconscious reaction that a reader will experience on picking up and flicking through your catalogue’s pages. Your competitor will certainly produce an attractive version and you must at least match that quality. This means engaging a professional graphic designer with experience in catalogue layout.

Catalogue Design Tips & Tricks To Make It Effective

Cross sell which is what Amazon does on every product listing with their “Customers who bought this product also bought . . .” product suggestions. That is excellent cross selling as long as there is some genuine relationship between the products. When designing your catalogue it is easy to think of three related products for most top selling items, for example.

Benefits Benefits Benefits – Features are great must they must be converted into benefits that hook the customer. People don’t buy features; they buy the benefit they believe they will obtain. The old expression is totally valid – Sell the sizzle, not the steak.

Don’t assume they will understand the benefits of a feature – spell it out for them.

Tell them how to buy it and make it easy for them to do so. Again, don’t assume they will search the catalogue for your contact details. Put them on every page so they can’t miss them.

More Great Tips

Why not download our free eBook The Catalogue Design & Print Guide and learn more about what goes into designing and printing great catalogues. It’s a field we are experienced specialists in, and we are happy to share this useful information with you.