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21st Century Print.
Three Key points.

1.

Printed Products
We supply any print for any purpose to organisations and to people in the Midlands and all over the UK. We can provide instant pricing for most jobs where print ready artwork will be supplied. There is nothing printed that we cannot supply.

2.

Print Management
We offer print management services to small and medium sized businesses as well as larger organisations. We will help you reduce your expenditure on print and make it as effective as possible.

3.

Multi-Channel Marketing
We can help you effectively integrate print into your digital marketing campaigns. We are not afraid to tell our clients to print less if we can see that is the best course for them.

Testimonials

Please find a link here to a very heartfelt testimonial from one of our clients that very generously expresses her view of the service provided by one of our principals.

When I moved to the Midlands last year I was looking for a printer to do some training manuals for me...

and I found 21st Century Print Ltd. Since then I have used them numerous times for a variety of work. I give them full marks for great quality of work, speed of service and pricing. No need to look elsewhere, I can really trust them to do a great job."
John Taylor
Tricordant Ltd

I just wanted to say that the materials arrived and were great... just what I needed.

Thanks for helping me and at relatively short notice. I will happily recommend your company to others and hopefully, when I secure a similar piece of work, return to you for support."
Andrea
Clarion Consulting

Thank you again for everything that you have done for us, we are really really pleased, you’ve done an exceptional job and I will certainly recommend you."


Tracey Higgins

Tony produces superb printing to a time he promises and at a price offering excellent value.

I asked Tony to produce two different cards for a new venture, to a tight timescale for important client and supplier meetings. The job was delivered in time, despite the tight deadlines and to an excellent standard.

Thanks Tony - your work is excellent and your service is designed to please."
Andy Murdy
Explorator Consulting

Your service has been second to none. I will pass your details on to my friends."

Margaret McFerran

Just wanted to say how grateful we are at the service books you've done for us...

they are beautiful and most thankful for the two laminated keepsakes ones they where so very much appreciated and we couldn't be prouder at what you've done for us as a family at this difficult time."
Sally Jayne

Golding Young have been loyal partners for over a decade due to the excellent service provided and of course being competitive in a tightly priced market."


Golding Young Limited

On behalf of Potteries Mechanical Services Limited we are happy to promote 21st Century Print Ltd who have provided us with excellent service including quality, design and printing. We have no hesitation in recommending 21st Century Print Ltd for all of your printing requirements."
Susan Powell
Potteries Mechanical Services Ltd

Our Company have used 21st Century Print for some time now, our general day to day printing requirements have been handled with care and attention.

Just recently I was tasked with some bespoke requirements, Tony and his design team set to it and within no time I was reviewing designs and receiving samples to review. The outcome was fantastic, we couldn’t be happier."
Amy T

21st Century Print have supplied our printed materials for the last five years.

They have always provided efficient, friendly service – but more than that, on several occasions have gone out of their way to ensure we receive the items we need at very short notice. Tony and Carol go above and beyond for their customers."
Sue Soley
Academy for Chief Executives

We act for a large portfolio of clients in dealing with their company secretarial and corporate legal compliance requirements which requires us to send circulars to shareholders, notices, accounts etc on their behalf.

We have used the services of 21st Century Print Limited for several years to deal with the printing and despatch of documents and throughout that time we have found them to be consistently efficient, reliable, and accurate even when completing tasks given at very short notice. In short, an outstanding level of service.

It gives me great pleasure to recommend them.


Tim Hughes, Senior Manager
Equiniti David Venus Limited

21st Century Print have been fantastic once again.

Never fail to deliver a fantastic printed product, great quality, superb service and at a great price. I wouldn’t hesitate to recommend them (again) to anyone. I’ve been buying print for over 20 years and it’s always refreshing to work with great people like Carol and Tony."
David Bamber, Creative Director
Cake Agency

Highly recommended! Printed perfectly and delivered quickly."


Clare Williams

Thanks Carol, that is fantastic service!"


Gary Dunne
Classic Car Auctions

21st Century Print are a very experienced printing company who are extremely helpful,

every order we have placed has been of excellent quality and has been delivered on time. We wouldn’t hesitate to recommend them.


Hayley Young
Salamander Fire & Security Ltd

I just wanted to say that I received the Order of Service parcel first thing Friday morning.

What a fabulous job, and everything was done so quickly, but to perfection!

Thank you so much. Very much appreciated.


Veronica

Tony & Carol

The booklets have arrived and they are stunning. Thank you so much once again for such excellent service, excellent product & excellent advice (you were right about the floral background Tony!).

Can't thank you enough! Sorry you are no longer in Coventry, would have loved to thank you both personally.


Caroline

Tony & Carol

Just a line to thank you for the prompt printing and delivery of the magazine. That turnaround was impressive with delivery yesterday!


Janet
Holbrooks Evangelical Church

21st Century print were really great to work with.

They remembered our last order from a year ago and gave us great customer service. The printed materials were of great quality and they also met our delivery needs in Birmingham and London all for a brilliant price! Thank you Carol and all of the team for an easy and quick service. We will definitely be return customers!"


Daisy-May Super, Project Co-ordinator Talking Together
TimeBank

 

Archive

Blog

What Factors Constitute Great Catalogue Design?

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While ‘great design’ is often a subjective judgement, we all recognise poor design – and no business wants this associated with their brand. Creating a memorable catalogue does not need to cost tens of thousands in fancy artwork but it does require attention to detail, careful design and an eye for quality production.

Equally important is the care needed to position the catalogue to address the needs of its target audience, in terms of both design and content. In other works, a well-designed catalogue should be an active marketing tool and not just an eye-catching document. What features can be incorporated into catalogue design to proactively engage the reader? Let’s take a look at a few suggestions:

Content-Centred Design Schemes

The design of a catalogue should always reflect the content contained within. This visual synergy will help tie the entire presentation together in a seamless fashion. For example, brochures focused around financial services should reflect clarity, accuracy and a sense of transparency. Equally, a clothing catalogue will often leverage stylised elements alongside a flowing typeface and relevant colours.

Incorporated Branding

A catalogue can be envisioned as a billboard for the company in question. It should therefore reflect the same style and corporate branding as all your other packaging and marketing materials. Not only will the presence of consistent logos, fonts and similar visual elements help reinforce the uniqueness of what is being offered, but the reader is more likely to take action if his or her perception is periodically reinforced with branded visual elements. Common practices include placing a logo on the top of each page or including your strapline immediately below a block of text.

A Balance Of Visual & Written Content

Some consumers respond better to product images and others to descriptive writing while some react best to a balance of visual and written content. Despite the wide use of visual content in online and print advertising, information-rich catalogues regularly deliver excellent return on investment results for clients who invest in a quality print catalogue product to showcase their products.

It is important for your design to include the right balance of visual and written content- and to do them well - in a way that is most appropriate to your product. An engineer assessing the merits of two different generators may be more concerned with detailed information about energy consumption and power output. Meanwhile an interior designer considering a choice of wood burning stoves will need to see how each item interacts aesthetically with other design elements.

The key to great design is to know your market and recognise what customers need from your catalogue to make a purchase decision.

Uniformity

Customers are looking for a sense of consistency and reliability when browsing a catalogue. Variables such as fonts, typefaces, margins, and borders should all remain uniform throughout the document. This approach reinforces the trustworthiness of the company and it is much less confusing to the reader.

Prioritise New Products or Services

Catalogues are always concerned with sales and client engagement. Any new content or offers should therefore be placed toward the very beginning as well as at the end (to act as a subtle call to action). These deals will appeal to the reader and he or she is more likely to continue reading. This is actually the same principle employed when creating an online sales platform. Novelty is a sign of a forward-thinking business.

Winning Design From 21st Century Print

These are some of the variables which separate a memorable catalogue from one that fails to engage the intended audience. Those who would like to learn more about printing and design concepts are encouraged to contact us as well as to download our free Catalogue Print & Design Guide. We look forward to hearing from you.